Archive for the ‘Internet Marketing’ Category
Using Your Blog to Expand Your Market
Yesterday I talked about how blogging can be used as a tool for Internet Marketing. Today, I’m going to talk about ways to expand your market through Blogging.
Blogging is becoming more popular than email to reach and expand your market. Mainly because it is alot faster to click on a blog site than to log in and download your email. But if you use your email marketing wisely it can be a great tool for bringing readers to your website.
Be sure to have an email capture on your blog. To entice people to sign up, offer them something free. Don’t make it junk!! Offer something of value. Then when you have permission to send them emails, use a short email to tease them into clicking to read more at your site. Or offer worth while information in your email, possibly a short term free lessons. Use your email signature to get them to your website if your email has to do with an unrelated subject.
You want to be sure that you use their email address’ responsibly. No one likes a spammer, besides I think it’s illegal.
Conduct a survey. That way you can get information right from your readers to help you to understand them, their profiles and advertising preferences. If you want to know something, want feedback on a post, or a link or a subject that you talked about, ask!! Let your readers know that you want their feedback.
Use RSS, it’s the fastest growing tecnology on the internet today. RSS feeds to your blog can add interest to your site.
Use video, You Tube adds yet another dimension to your blog.
Bring in a guest blogger, that way you get a fresh idea and your readers stay interested with a different perspective.
You may even want to run a contest. Have your readers leave comments and then randomly choose a winner. it will certainly get people talking.
I hope this has sparked some ideas for you. If you think of something I missed, leave a comment. :) I love to hear from my readers.
5 Reasons Why Internet Marketers Should Have a Blog
Are you an Internet Marketer? Did you know that Blogging is one of the newest Internet Marketing tools? Let’s look into why you should have a blog.
A blog, short for Web Log, started back in the late 90’s. What started as a comment on an existing webpage has turned into a way for individuals to write about what is on their mind. It could be a personal blog that no one other than yourself sees, kinda like a journal or diary. Or it can be a place to vent or just talk about topics that are of interest to you.
As Blogging becomes more and more popular, it has become one more way to monetize an Internet Marketing Business. So why should you be blogging? Here are my thoughts, see if you agree.
1. Blogging is easy. If you have a computer and an internet connection ( and who doesn’t these days?), then you too can have a blog.
2. Blogging can be free to do. You can start a blog for free, without owning a domain name or having a website, but if you are serious about marketing you will want a paid blog. Mainly because on free blogs your content may not be your own. If you inadvertently breach the terms of use, your blog could be taken down without any notice and all your hard work would be gone.
So what do you talk about? Just talk about your ideas or if you want to use it as a marketing tool, talk about new products you’ve tried and your experience with them. Did you like them? Why?
3. Which brings us to our third reason. Blogging is real. People like to buy things, they don’t want to be sold to. Think about it. Everyday we are bombarded with advertising. Commercials, touting that their product is the best.
The difference with a blog is that it’s like talking to a friend. Telling them your first hand experience with a product, why you liked it. What you hated about it. Would you use it again? You’re just giving your opinion. It’s real!!
4. So if you are real, then it stands to reason that you will become believable. Which will give credibility to your posts. As your credibility builds, your readers will come to rely on your information. As word spreads of your expertise, you may even become the go to expert in your field.
5. Which builds readership. As your readership grows, so grows your market. Let’s face it, unless you are a big time name, no one is reading your blog except your mother, (or in my case my husband and 2 grown children).
So tomarrow we will expand on how you can use a blog to build your market, and get more readers.
Do You Have the 5 Qualities to Succeed in Affiliate Marketing?
Right now more and more individuals are finding themselves out of work. Either because their job has been eliminated, their company is downsizing, or the company has closed completely due to a failing economy.
So there are more people than ever looking to the internet to either supplement their income or completely replace a lost income. One of the areas of online work that people are looking to is Affiliate Marketing.
To succeed in affiliate marketing, there are certain qualities you must find in yourself. This is a very competitive industry and to be able to rise above the rest, you need to posess the right stuff.
The first quality you need to possess is to be open to learning and have a willingness to be trained. A know-it-all-attitude will just cause you to spin your wheels. You must be willing to learn from those who have gone before. They can give you an advantage with their knowledge. So find a mentor to help you.
The second quality is the willingness to invest the time it takes to see results. This is not a get rich quick scheme. This is a business, it grows with time and effort. You must possess the stick-to-it-ness to see the results of your labor. It may and probably will take months. Just keep at it!
The third quality is self determination. If you want to be successful you must be a self motivator. You need to be able to push yourself.
Which leads us to quality number four, discipline. There will be no boss standing over you like a task master, saying “Get it done”. So you must have the ability to set goals and time frames for your work. Procrastinators need not apply.
Our fifth and final quality is optimism. If you really have the desire to have your own Affiliate Business, you must disregard the nay sayers. A negative attitude will never let you succeed. It will only drag you down and discourage you. However, if you feel that you can, down in your own heart, no one can keep you from achieving Greatness!
The tools you need to have a successful Affiliate Marketing Business are diverse and exponential. However, if you have the drive, the integrity and the gumption to succeed, then you will.
The capacity to realize all your dreams lies within you. Desire is the capacity.
When You Work from Home, Stuff Happens!
I was home from my JOB yesterday and thought it would be a great day to work on my blogs and website. I got up early, turned on my computer, logged in and ….. nothing. No internet service. WHAT!! Everything was fine before I went to bed. What could have possibly happened while I was sleeping?
I checked all my cables and wires, well those looked okay, (that is not my strong suit. I leave the technical stuff to my husband and son). :) But I was on my own yesterday. They were both at work. So I called my service providers tech support. I should have known something was up when I was on hold for 15 minutes without even talking to a tech.
When Megan finally got on the line, she had me check all my cables again, unplug the DSL line and replug it. Nothing. She checked my line from her end and said my line was working. Nope, still nothing.
“Let me check one more thing” , she said. I’m back on hold. When she came back on the phone, she had good news and bad news. “The good news? It’s not your line or your computer.” Okay. The bad news? “There is a service outage in Pennsylvania of about 20,000 people, you’re one of them.”
GREAT!! Needless to say, the outage lasted all day. So my big plans of great online productivity went down the drain, right along with the rain that the storms of the night before had brought.
So I did what any red blooded woman would do in that instance. No I didn’t go shopping, no car. :( I cleaned my house instead.
So now with a sparkling clean house and a brand new day, I am back to work and back online. Maybe I need to look into a back up for my internet service?
Sorry, this had nothing to do with Affiliate Marketing, so to speak. I just needed to vent. Which just proves that sometimes the best laid plans go awry through no fault of your own.
Affiliate Marketing, The Best Work at Home Option?
Are you one of the thousands of americans or millions of people around this small world that would like to join the ranks of the work at home crowd? If you are, then Affiliate Marketing may be just what you’re looking for.
What is Affiliate Marketing you might ask. Basically, it is an agreement between an individual and a merchant. The individual or “affiliate” agrees to use their website or blog page to promote the merchants products by linking to the merchants website. In which case the merchant pays the affiliate a commision on all sales created by that affiliates link. Only when the customer purchases the product through the affiliates’ link does the affiliate get paid.
Affiliate Marketing can be a win-win situation for all persons involved, because of the pay per action plan. All involved reap the benefits. The merchant for sure, because he gets his product in front of more potential customers’ eyeballs. The affiliate definately, because they have the potential to earn huge profits. And yes even the customer, because they may find a product that’s a better fit for their need.
Affiliate Marketing is a great way to start earning money from home. The start up costs are minimal, usually under $100.00, because most affiliate programs are free to join. There are literally thousands of affiliate programs out there for all sorts of products and services. Just pick something that is relevant to your website or blog. Affiliates can earn anywhere from 5% to 50% or more, depending on the product and the merchant. So you want to shop around for a good return on your time and effort. You don’t need any sales experience because most affiliate programs offer an excellent array of marketing materials.
Because of the simplicity of the business model you can build a very lucrative affiliate marketing business right from your home, in your spare time. You don’t have to worry about products, orders, customer service or shipping. All those responsibilites lie with the merchant. All you need to do is find customers that are looking for what your merchant is selling.
With the international appeal of the internet you can readily reach millions of perspective customers. You can grow that potential by employing viral marketing technics. That way, by attracting the maximum amount of prospects, you also grow your earning potential. Another plus, is the almost non existant risk factor. If the product you choose isn’t making you any money, stop promoting it and find a new product. Unlike traditional businesses with inventory, you’re not struck with a non performer.
I’ve saved what I think is, in my opinion, the very best reason to start an affiliate business. You can start seeing a profit in little or no time, even in your spare time, while you work your day job. However, don’t get the idea that because of its ease and lowstart up cost, it’s not work. Just like anything, you get out of it what you are willing to put into it.