Affiliate Business Trends

Yesterday I talked about how blogging can be used as a tool for Internet Marketing.  Today, I’m going to talk about ways to expand your market through Blogging.

Blogging is becoming more popular than email to reach and expand your market.  Mainly because it is alot faster to click on a blog site than to log in and download your email.  But if you use your email marketing wisely it can be a great tool for bringing readers to your website.

Be sure to have an email capture on your blog.  To entice people to sign up, offer them something free.  Don’t make it junk!!  Offer something of value.  Then when you have permission to send them emails, use a short email to tease them into clicking to read more at your site.  Or offer worth while information in your email, possibly a short term free lessons.  Use your email signature to get them to your website if your email has to do with an unrelated subject.

You want to be sure that you use their email address’ responsibly.  No one likes a spammer, besides I think it’s illegal.

Conduct a survey.  That way you can get information right from your readers to help you to understand them, their profiles and advertising preferences.  If you want to know something, want feedback on a post, or a link or a subject that you talked about, ask!!  Let your readers know that you want their feedback.

Use RSS, it’s the fastest growing tecnology on the internet today.  RSS feeds to your blog can add interest to your site.

Use video, You Tube adds yet another dimension to your blog.

Bring in a guest blogger, that way you get a fresh idea and your readers stay interested with a different perspective.

You may even want to run a contest.  Have your readers leave comments and then randomly choose a winner.  it will certainly get people talking.

I hope this has sparked some ideas for you.  If you think of something I missed, leave a comment.     I love to hear from my readers.

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